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Privacy Policy 

Results-driven Insurance lead generation trusted by top agents & national marketing organizations

Privacy Policy

LeadsByBaseflow.com
Owned and Operated by Forward Marketing LLC

Effective Date: April 30, 2026

Forward Marketing LLC (“Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how information is collected, used, disclosed, and protected when you visit or use LeadsByBaseflow.com (“Website,” “Platform,” or “Services”).

By using this Website, you consent to the practices described in this Privacy Policy.

1. Company Information

Forward Marketing LLC
31 S Main St
Dayton, Ohio 431
United States

Website: LeadsByBaseflow.com

2. Information We Collect

We may collect the following types of information:

A. Personal Information

Information you voluntarily provide, including:

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Insurance license information

  • Business information

  • Payment information

  • Campaign preferences

  • Appointment or lead details

B. Automatically Collected Information

When you use the Website, we may automatically collect:

  • IP address

  • Browser type

  • Device information

  • Operating system

  • Referral URLs

  • Website activity and usage behavior

  • Cookies and tracking data

C. Marketing & Communication Data

We may collect information related to:

  • SMS responses

  • Email interactions

  • Call recordings

  • Form submissions

  • Advertising engagement

  • CRM activity

Calls may be recorded for quality assurance, training, compliance, and dispute resolution purposes.

3. How We Use Information

We may use collected information to:

  • Provide and improve services;

  • Deliver leads and appointments;

  • Process transactions;

  • Communicate with users;

  • Manage accounts and campaigns;

  • Respond to support requests;

  • Send marketing communications;

  • Analyze Website usage and performance;

  • Detect fraud or abuse;

  • Comply with legal obligations.

4. SMS & Communication Consent

By submitting your phone number through the Website or related forms, you consent to receive:

  • Calls

  • Text messages

  • Emails

  • Automated communications

from Forward Marketing LLC and its partners regarding services, campaigns, appointments, or marketing opportunities.

Message and data rates may apply.

You may opt out at any time by replying STOP to SMS messages or unsubscribing from emails.

Consent to communications is not a condition of purchase.

5. Cookies & Tracking Technologies

We may use cookies, pixels, and similar technologies including but not limited to:

  • Google Analytics

  • Meta/Facebook Pixel

  • TikTok Pixel

  • CRM tracking tools

  • Advertising retargeting technologies

These technologies help us analyze traffic, improve services, and deliver relevant advertisements.

You may disable cookies through your browser settings; however, some features of the Website may not function properly.

6. Sharing of Information

We may share information with:

  • Service providers and contractors;

  • CRM and communication platforms;

  • Advertising platforms;

  • Payment processors;

  • Insurance agencies or agents participating in campaigns;

  • Legal authorities when required by law;

  • Business partners assisting with operations.

We do not sell personal information to data brokers.

7. Third-Party Services

The Website may utilize third-party software and integrations including:

  • Stripe

  • Twilio

  • HighLevel / GoHighLevel

  • Meta/Facebook

  • Google

  • TikTok

  • Zapier

  • Supabase

  • Other advertising and CRM platforms

We are not responsible for the privacy practices of third-party services.

Users should review the privacy policies of those platforms separately.

8. Data Security

We implement commercially reasonable security measures designed to protect personal information.

However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

9. Data Retention

We may retain personal information for as long as necessary to:

  • Provide services;

  • Maintain records;

  • Resolve disputes;

  • Enforce agreements;

  • Comply with legal obligations.

10. Your Rights

Depending on your location and applicable law, you may have rights to:

  • Access your information;

  • Correct inaccurate data;

  • Request deletion;

  • Opt out of marketing communications;

  • Request information about data usage.

Requests may be submitted through the Website contact methods.

11. Children’s Privacy

This Website is not intended for individuals under the age of 18.

We do not knowingly collect information from children.

12. California Privacy Notice

If applicable under California law, California residents may have additional rights regarding access, deletion, and disclosure of personal information.

We do not sell personal information as defined under the California Consumer Privacy Act (CCPA).

13. HIPAA & Insurance Disclaimer

Forward Marketing LLC is a marketing and lead generation company and is not a healthcare provider.

Users should not submit sensitive medical information unless specifically requested through secure processes related to insurance qualification.

Any health-related information provided is done voluntarily and at the user’s own discretion.

14. Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time.

Updated versions will be posted on this page with a revised effective date.

Continued use of the Website after updates constitutes acceptance of the revised Privacy Policy.

15. Contact Information

Forward Marketing LLC
31 S Main St
Dayton, Ohio 431
United States

Website: LeadsByBaseflow.com

For questions regarding this Privacy Policy, please contact us through the Website.

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